foosh rast LOGO tee

Creative Direction, Photography, Mixed Media

Local streetwear and sneaker boutique, Foosh, celebrates its 24th Anniversary with a collaboration tee designed by RAST. See the post on Instagram.

FOOSH is a longstanding retail and cultural space combining sneaker, streetwear, music and the arts. Always striving to keep a fresh feel to their style, the shop has introduced a collection of graphic tees, sweaters and accessories to collaborate with local artists and brands.

To tell the story of legendary graffiti artist, RAST, and his t-shirt, we shot photos in front of his artwork and collaged together an editorial for Instagram and their website. The editorial plays on street photography and the DIY nature of graffiti by layering textures, colour, and using cut-and-paste techniques. Laid out in a carousel format, this representation breaks the conventional Instagram aspect ratios for an in-your-face view.